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DJ Shub

2020-2021 Annual Report feature

FACTOR

Story

Over the last year, DJ Shub has enjoyed many milestone achievements with the support of FACTOR, starting with the release of his debut record, War Club.

The album is a mosaic of Indigenous-Canadian themes that hit close to home for Dan General—including protest, resistance, community and resilience. The album includes collaborations with Snotty Nose Rez Kids, Boogat, Phoenix, Randy Bachman, Hellnback and more.

It received international media attention from major players like CBC Reclaimed, Apple Music, BBC Radio 6, Billboard Magazine and Complex Canada.

DJ Shub performed via livestream at the Ottawa Dragon Boat Virtual Festival, Shambhala Music Festival (At Home) and the Midnight Agency Launch Party.

He also received sync opportunities from Trickster (CBC), Stories from the Land (CBC) and Who Is America? (Showtime, Sacha Baron Cohen).

He is currently working on developing War Club Live—an immersive music experience celebrating music, culture and community alongside featured performers, dancers and drummers.

Photo Credit: Francesco Giorgio